Today marks the revival of the PointsNerd blog and the return of Jayce (me) as its lead writer.
As some of you know, I took a role in the Loyalty Department of WestJet where I was responsible for the credit card portfolio as well as the Frequent Flyer Partners (FFPs) of WestJet. My goal when joining WestJet was to help make the program as attractive as possible to the majority of Canadians within the means of my particular portfolio.
Due to a conflict of interest, I was asked to give up the blog, which is why you saw a slow decline in the number of posts after I took the position.
Thanks to Chao, Brian and the occasional guest post from Aeroman and Kendrick Uy, there was a bit of content to keep readers happy but it slowly devolved into nothingness.
Well, those days are gone.
I have officially resigned my position at WestJet and am happy to report that you’ll begin to see posts again. Very nerdy posts.
Why Did You Resign?
I’m likely to cover this more in-depth in future posts but ultimately the reason I left was what I believed to be a philosophical difference of opinion I had with my VP. When another opportunity knocked on my door, the decision unfortunately all too easy.
Was It All Bad at WestJet?
No. Absolutely not. The culture within WestJet was quite fun and collaborative. I can truly say that I looked forward to coming into work on a daily basis because I was paid to think about all the things that I love talking about. Questions like, how do we make our program more attractive to our members and what can we do to add to the value proposition of the credit card, were common discussions amongst peers.
I am very thankful for the people I met within WestJet and I can honestly say that there are some VERY dedicated people working within the company that are always trying to make things better for the guest.
I managed to walk away from WestJet with a few friends that I expect to be in contact with for a LONG time and they made things a lot more fun at WestJet despite the circumstances.
What to Expect Going Forward
You may have noticed that the PointsNerd site has been redesigned and refreshed. This was done in an effort to make things easier to find. I’m still working at getting everything converted over from the old site so please bear with me as I optimize the site.
Apart from the website improvements, I’ll be bringing you the same useful content but probably not at the same clip as I was writing before. I remember that towards the end, I was struggling to come up with content to fill my personally set quota of 4-5 posts a week. I felt that robbed PointsNerd readers of solid content and moved my focus from quality to quantity.
I hope to rectify that though fewer but more useful posts. I still intend on continuing my philosophy of giving my readers step-by-step information on how to recreate the successes I have been able to achieve through travel hacking.
My ultimate goal is to be able to have enough useful information available on the blog for a newbie to go from zero understanding of travel hacking to a working knowledge of how to leverage credit card sign-up bonuses into once-in-a-lifetime trips.
I’m excited to be back in the business of helping people discover the world. I hope you are just as excited.
Please do me a favour and spread the word.